How Yale Fraser Saves Over $120,000 Per Year by Delegating Recruitment to Prosperant

CASE STUDY

Bruno Tojeiro

11/17/20251 min read

Industrial storage facility belonging to Yale Fraser
Industrial storage facility belonging to Yale Fraser

Snapshot

Yale Fraser, a rapidly scaling real estate management startup, grew from $0 to $100M+ AUM in four years. Their growth bottleneck wasn’t capital—it was staffing. With a diverse portfolio of self-storage facilities, RV parks, low-income housing communities, and business centers across the Southeast U.S., they needed reliable, customer-facing talent available 7 days a week.

Prosperant now provides ~20% of YF’s total workforce, including customer service reps, sales specialists, and leasing agents.

Post-Prosperant Outcomes

1. Quantitative Results

  • 450+ inbound leads handled per week by a single Prosperant leasing agent.

  • Missed follow-up rate cut to 1.3%, ensuring minimal lead leakage.

  • Consistent follow-up coverage across weekdays and weekends, eliminating prior staffing gaps.

2. Operational Improvements

  • Leasing response times drastically improved, increasing conversion likelihood.

  • Administrative team freed up to focus on higher-value, proactive work.

  • Pipeline ownership established — leasing funnels now managed end-to-end with clarity and accountability.

3. Qualitative Wins

  • Leasing agent took full ownership of lead pipeline, providing structure and discipline to the leasing workflow.

  • Customer Service Rep manages service calls and ticketing with minimal oversight, reducing friction for onsite teams.

  • Internal stress reduced, as management now has dependable, consistent coverage.

Ratings & Partner Feedback

Candidate fit & professionalism: 8/10
Communication & cultural alignment: Strong — clear, professional, and fully aligned with YF’s brand tone.

Client Testimonial

“Prosperant helped us staff critical customer-facing roles quickly, and the quality of talent exceeded expectations. The team hit the ground running and made a visible impact on leasing and service operations.”

Overall Evaluation

Prosperant directly addressed Yale Fraser’s core bottleneck—reliable, high-quality staffing for frontline roles. The immediate operational lift (response times, follow-up consistency, reduced stress) combined with measurable performance improvements clearly demonstrates the value and scalability of Prosperant’s LATAM talent model in the real estate sector.